Berkley Egenes
Profile Verified by The Marque
Last Updated: 22 Sep 2026
Chief Marketing & Growth Officer
Los Angeles, US
Profile Verified by The Marque
Last Updated: 22 Sep 2026
THE MARQUE
In Their Own Right
Biography
Berkley Egenes is the Chief Marketing & Growth Officer at Xsolla, specializing in building marketing campaigns and go-to-market strategies for interactive brands. His focus is creating programs and brand engagements that launch tools and services to help partners reach more players and drive revenue worldwide. He builds successful partnerships, collaborations, and campaigns that elevate brand awareness, perception, and experience in the global marketplace.
With over 25 years of marketing and product integration experience, he joined Xsolla from the esports industry, where he helped build the Ghost Gaming brand prior to its acquisition. As Head of Marketing // CMO, he led sponsorship sales, media relations, social growth, and e-commerce, creating fan-focused campaigns and activating brand partnerships with gaming pros and creators across Fortnite, PUBG, CS:GO, Gears of War, Rocket League, and Apex Legends on three continents before the company’s acquisition by Skill Shot Media.
An agency and global brand veteran in marketing organizations, he drives engagement at the intersection of brands, technology, sports and entertainment. He has represented leading organizations including NEXTVR (acquired by Apple), Alcatel/TCL, VIZIO, Kellogg’s, AB-InBev, NASCAR, IBM, Walmart, and CVS, and created value-driven partnerships with sports, media, and content leaders worldwide.
He earned a bachelor’s degree in marketing with a certificate in international business from Texas A&M University and an MBA from the University of Notre Dame. He also completed Stanford University’s Emerging CMO: Strategic Marketing Leadership program in 2023. He has been recognized as a Los Angeles Times LA Executive 2025 Chief Marketing Officer Honoree and a USA Today CMOs to Watch 2024 honoree.
The Record
Background
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2023 — Present
Chief Marketing & Growth Officer
Xsolla
Xsolla is a global financial technology and video game commerce company that connects developers, publishers, and platforms through a broad ecosystem of services. By combining distribution support, go-to-market expertise, and commerce technology, the company helps partners expand reach and grow long-term player engagement.
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2018 — Present
Principal Consultant
Maiven8
Maiven8 is a strategic marketing and partnerships agency that specializes in sponsorship development, brand strategy, and integrated campaign execution across sports, gaming, and entertainment.
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2022 — 2023
Chief Marketing Officer
Xsolla
Berkley oversaw global marketing strategy, communications, brand positioning, and growth initiatives across international markets as Chief Marketing Officer.
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2020 — 2022
Vice President of Marketing
Xsolla
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2019 — 2019
Chief Marketing Officer | Head of Marketing
Ghost Gaming
Ghost Gaming is an esports and gaming organization focused on competitive teams and creator-driven content.
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2018 — 2019
Vice President of Marketing
Meridiun
Meridiun was a technology-focused advisory and consulting firm that provided strategic guidance, growth strategy, and integrated marketing solutions to emerging and established companies.
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2017 — 2018
Strategic Marketing & Brand Management
NextVR
NextVR was a virtual reality media company delivering immersive live sports and entertainment experiences through advanced VR broadcasting technology prior to its acquisition by Apple.
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2014 — 2017
Marketing Director
Envoy
Envoy is a workplace technology company providing visitor management and space optimization solutions designed to enhance security, efficiency, and employee experience.
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2011 — 2014
Director, Marketing
CSE
CSE is a global esports and entertainment organization where Berkley led marketing strategy, promotional campaigns, and partnership development for competitive gaming initiatives.
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2007 — 2011
Marketing Consultant
CSE
Berkley provided strategic guidance on brand development, campaign planning, and partnership opportunities to support the company’s growth initiatives.
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2006 — 2007
Account Executive
CSE
Beginning his tenure at CSE as an Account Executive, Berkley managed client relationships, coordinated marketing campaigns, and supported sponsorship activations.
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2007 — 2009
Green Tee Apparel
Green Tee Apparel was a lifestyle and streetwear brand focused on golf-inspired fashion, blending sport, culture, and contemporary design.
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2005 — 2006
Partnership Marketing
NASCAR
NASCAR is a professional motorsports organization where Berkley contributed to sponsorship programs, brand partnerships, and promotional campaigns.
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2004 — 2004
Sales Specialist | Retail Store Solutions
IBM
IBM is a global technology and consulting company providing enterprise software, cloud computing, artificial intelligence, and infrastructure solutions to organizations worldwide.
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2003 — 2003
Business Consultant | Extreme Blue Program
IBM
As part of IBM’s Extreme Blue Program, Berkley provided project leadership and strategic insight on innovative technology solutions and business development initiatives.
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1999 — 2003
Senior Global Client Representative
IBM
Earlier in his IBM career, Berkley managed enterprise client relationships, coordinated solutions delivery, and supported global account strategy across multiple markets
In The News
Newsfeed
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12 September 2026 · Government of Dubai Media Office
Games Forum held as part of AMS 2026 to chart the future of the gaming industry a
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21 August 2026 · Business Wire
Xsolla and GDC Festival of Gaming Extend Global Partnership in San Francisco for March 2027
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19 August 2026 · City AM
Xsolla Announces Multi-Year Strategic Partnership With Good Game Club Podcast
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15 July 2026 · Business Wire
Xsolla Releases New Industry Report Highlighting the Shift Toward Direct-to-Consumer Models
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15 July 2026 · Yahoo! Finance
Xsolla Releases New Industry Report Highlighting the Shift Toward Direct-to-Consumer Models
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13 July 2026 · Businesswire
Xsolla Connect Returns to Brighton
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19 June 2026 · PocketGamer
The D2C window is open. Here's how mobile studios can walk through it
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17 June 2026 · Business Wire
Xsolla Sponsors Game Camp France, Reinforcing Commitment to France’s Dynamic Games Ecosystem
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16 June 2026 · Business Wire
Xsolla to Co-Host GamesBeat Engage Chicago, Curating Debate on the Future of User-Generated Content
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5 June 2026 · GamesBeat
The key to IP licensing in gaming: Build a great game and the IP will follow GamesBeat Engage recap
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2 June 2026 · Business Wire
Xsolla Strengthens Commitment to Atlantic Canada’s Growing Game Industry
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19 May 2026 · GamesBeat
Xsolla will set up regional gaming hub in Dubai in strategic agreement
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19 May 2026 · Games Press
Xsolla Brings Creator Strategy and Game Commerce Expertise to Toronto's Leading Industry Events
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14 May 2026 · Business Wire
Xsolla Brings Must Attend Sessions to GamesBeat Summit 2026.
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13 May 2026 · Business Wire
Xsolla Announces Xsolla Ads, a Player-Powered Growth Platform
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1 May 2026 · PocketGamer
Xsolla partners with PocketGamer.biz for regional Top Game Maker reports
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22 April 2026 · Xsolla
Xsolla to Showcase Global Commerce and Direct-to-Consumer Solutions at Gamescom 2026 in São Paulo
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13 April 2026 · Business Wire
Xsolla Brings Accessibility, Social Impact, and IP Licensing to London Games Festival 2026
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9 April 2026 · GamesBeat
Helping developers expand to every corner of the world: The Big Show bonus, sponsored by Xsolla
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31 March 2026 · GamesBeat
Xsolla and Stevenage FC Team Up with SpecialEffect to put games in everyone’s hands
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24 March 2026 · The Comet
Xsolla and Stevenage FC launch gaming accessibility campaign
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9 March 2026 · Business Wire
Xsolla Unveils Its Next Era of Game Commerce at GDC Festival of Gaming 2026
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13 February 2026 · MobileSyrup
Canada’s largest gaming expo returns to Edmonton in June with big new industry event
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9 February 2026 · Press Release Hub
Xsolla Brings Mobile-First Monetization Expertise to Gamesforum Barcelona 2026
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9 February 2026 · Yahoo! Finance
Xsolla Showcases New Brand and D2C Solutions for Developers at DICE 2026
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23 October 2025 · Xsolla
Xsolla strengthens Southeast Asia presence through successful events in Bangkok
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21 October 2025 · Americas iGaming & Sports Betting News
XSOLLA NAMED “PAYMENT SERVICE PROVIDER OF THE YEAR†AT THE 2025 GAMINGONPHONE AWARDS
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9 June 2025 · Xsolla
XSOLLA ANNOUNCES GLOBAL EVENT PARTNERSHIP WITH GAMESFORUM ACROSS 2025–2026
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24 July 2024 · Xsolla
Xsolla expands support in the Greater China region
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7 December 2022 · Xsolla
Xsolla Appoints Marketing and Advertising Executive Berkley Egenes as Chief Marketing Officer
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Formative Years
Education
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University of Notre Dame | Mendoza College of Business
MBA in Consumer Marketing & Sports Business
2004 — 2005
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Texas A&M University
BBA Marketing & International Business
1994 — 1999
Areas Of Focus