In Their Own Right
Jonathan Rosen is the CEO of Orchestra, a strategic communications and marketing company built for today’s complex and fragmented world. From decoding audiences to designing bold strategies, Orchestra integrates people, platforms and stories that stick to help clients build lasting influence. The company combines executive advisory, strategy development, and tactical execution across channels, grounded in deep insight and analytics, delivered with urgency and optimized for impact. With 700+ experts across consumer and lifestyle, technology, non-profit and philanthropy, real estate, sports, travel, hospitality and more, Orchestra helps organizations navigate change, seize opportunities and thrive.
Before Orchestra, Jonathan co-founded BerlinRosen, where he built the strategic advisory practice, working with CEOs, business executives and elected officials on major global initiatives and sensitive matters. BerlinRosen began as a public affairs firm, largely centered on the New York non-profit, political and advocacy areas. Over the past two decades, the firm has seen significant growth. It has been recognized on lists published by publications including Forbes, PRWeek, PRNews, Observer and Crains. Today, BerlinRosen offers clients a full range of communications, branding, crisis communications, political campaign strategy, and more.
Jonathan is a highly regarded and trusted advisor to CEOs, presidents of organizations and elected officials across the country. He is credited with advising and turning around some of New York City’s most high profile political campaigns, notably helping candidates reform messaging strategies.
Jonathan also serves on the Boards of the Brooklyn Museum and Federal Defenders of New York, and previously served as a Trustee for Congregation Beth Elohim, a synagogue located in Park Slope, Brooklyn.
The Record
Orchestra
Orchestra helps ambitious organizations navigate change, shape perception, and drive outcomes. Made up of leading firms BerlinRosen, Brightmode Talent, Civitas, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward, Small Girls PR and Versus Media Group, Orchestra brings together industry experts who curate integrated, multi-disciplinary teams from across the whole firm to solve a client’s challenge.
BerlinRosen
Founded in 2005, BerlinRosen takes a 360-degree approach to its clients' communications strategies, helping them shape clear narratives, engage audiences and elevate their stories. BerlinRosen's team of experienced professionals uses an array of strategic campaign tools, leveraging earned media, digital strategy, top-notch creative and leading research.
In The News
Formative Years
Juris Doctor
2000 — 2003
Bachelor of Arts
1996 — 2000
Areas Of Focus
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