Justin Berenbaum

Justin Berenbaum

Senior Vice President of Global Industry Relations & Funding General Manager

Los Angeles, US

Profile Verified by The Marque

Last Updated: 22 Sep 2026

In Their Own Right

Biography

Justin Berenbaum brings more than three decades of executive leadership to the international video game sector. He currently serves as Senior Vice President of Global Industry Relations and Funding General Manager at Xsolla, where he guides the company’s funding and investment initiatives. In this capacity, he develops long-term strategy, drives expansion efforts, and supports game creators in securing the capital they need to grow, operate efficiently, and compete successfully. He also works closely with investors and publishing partners, introducing them to a vetted pipeline of promising projects from studios around the globe.

Over the course of his career, Justin has held key leadership positions at prominent interactive entertainment companies such as Activision, 505 Games, and Capcom. His responsibilities have spanned worldwide business development, partnership strategy, sales management, and customer experience. With extensive knowledge of digital distribution models and publisher ecosystems, he has earned recognition as a trusted industry leader.

Beyond his corporate leadership, Justin has contributed significantly to the broader game development community. He has served on the Board of Directors for both the Global Game Jam and the International Game Developers Association (IGDA), helping advance initiatives that strengthen and support developers worldwide. He is also a Principal at Joystick Ventures, where he focuses on funding and mentoring independent studios.

Justin earned a Bachelor of Arts in Economics from the University of California, Santa Cruz. Earlier in his career, he served as a music director and DJ at his college radio station, reflecting a long-standing balance between analytical thinking and creative passion.

Through his forward-looking leadership and dedication to empowering creators, Justin continues to shape the evolving landscape of game funding, development, and global distribution.

The Record

Background

  • 2025 — Present

    Senior Vice President of Global Industry Relations & Funding General Manager

    Xsolla

    Xsolla is a global financial technology and video game commerce company that helps game developers and publishers scale internationally. Alongside its commerce platform, the company supports industry growth through funding initiatives, strategic partnerships, and programs designed to connect studios with new capital and commercial opportunities.

  • 2020 — Present

    Principal

    Joystick Ventures

    Joystick Ventures is an early-stage venture capital firm dedicated to backing passionate indie game developers with hands-on support, community-driven resources, and player-first funding to help bring creative titles to market.

  • 2009 — Present

    President | Video Game Consultant, Strategic Relationship Acquisition Management

    Theseus Games, Inc.

    Theseus Games Inc. is an independent game development studio focused on crafting immersive, design-forward interactive experiences that combine innovative mechanics with rich, narrative-driven worlds.

  • 2019 — 2025

    Vice President Strategic Planning Xsolla & General Manager Xsolla Funding Club

    Xsolla

    Justin led strategic investment initiatives and global funding partnerships before stepping into his new role as Senior Vice President of Global Industry Relations and Funding General Manager at Xsolla.

  • 2017 — 2019

    Vice President Strategic Planning

    Xsolla

    As Vice President of Strategic Planning, Justin Berenbaum drove long-term growth strategy, aligned investment priorities, and led cross-functional initiatives to expand scalable opportunities across Xsolla’s global ecosystem.

  • 2016 — 2017

    Head of Publishing & Business Development | Asia & Americas

    Team17 Digital Ltd

    Team17 Digital Ltd is a video game publisher and developer renowned for supporting independent studios and delivering globally recognized titles through its blend of creative partnership and commercial expertise.

  • 2012 — 2016

    Vice President of Business Development & Strategic Relations

    505 Games

    505 Games is a global video game publisher known for bringing diverse and innovative titles to players across multiple platforms, integrating indie creativity with blockbuster appeal.

  • 2007 — 2009

    Vice President, Business Development (Video Games)

    EmSense Corporation

    EmSense Corporation is a technology company specializing in wearable sensors and biometric systems that monitor human physiological and emotional responses for research, healthcare, and performance applications.

  • 2000 — 2007

    Senior Manager, Business Development, Licensing & Emerging Platforms

    Activision

    Activision is a leading video game publisher known for creating and distributing iconic franchises like Call of Duty, combining cutting-edge entertainment with global gaming culture.

  • 1999 — 2000

    Assistant Manager, Business Development

    Overture Services (Formerly GoTo)

    Overture Services, formerly known as GoTo, revolutionized online advertising by introducing a pay‑per‑click model that let businesses bid for prominent search placement, setting the foundation for modern search engine marketing.

  • 1998 — 1999

    Senior Account Executive, Business Development (Gaming)

    EarthLink Network, Inc.

    EarthLink Network, Inc. is an American internet service provider that emerged in the 1990s, offering dial-up, broadband, and digital communication services while pioneering consumer-focused internet access solutions.

  • 1997 — 1998

    Product Manager

    BFD Productions Inc.

    BFD Productions, Inc. is a creative production company that develops and delivers compelling film and media content, combining strategic storytelling with end-to-end production expertise to bring distinctive narratives to life.

  • 1993 — 1996

    Customer Service Manager

    Capcom

    Capcom is a leading Japanese video game developer and publisher celebrated for creating globally influential franchises and delivering genre-defining action experiences that have shaped the modern gaming landscape.

In The News

Newsfeed

  • 14 May 2026 · Business Wire

    Xsolla Brings Must Attend Sessions to GamesBeat Summit 2026.

    Read more
  • 29 February 2024 · Businesswire

    Xsolla Funding Accelerator Expands to Boost Developer Education and Funding

    Read more
  • 8 November 2023 · Premortem Games

    Xsolla Funding’s VP on Slowdowns, Self-Publishing and Smart Funding

    Read more
  • 20 October 2022 · Businesswire

    Xsolla Announces Trailer Investment Program With Trailer House Partners

    Read more

Formative Years

Education

  • University of California, Santa Cruz

    Bachelor of Arts | Economics, with an Emphasis in Business

    1987 — 1991

Areas Of Focus

Expertise

  • Entertainment
  • Technology
  • Fintech
  • Business Development
  • Venture Capital
  • E-Commerce
  • Gaming & Esports
  • Payment Solutions
  • Sales Structure & Process
  • Strategic Investment